10 Local Brands To Support For Diwali Instead Of Buying From Mass Manufacturers

As we indulge in the tradition of showering our friends, family, and even ourselves with good and thoughtful gifts this Diwali, let’s be more conscious towards the environment and the support that our local businesses need from us. Because we all know that the year has been tough for everyone, and the earth and small business owners could both use some of our good juju this festive season.

#1 Phool

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Image bCredit: Instagram, @phool.co

Phool is the world’s first sustainable solution to the ‘temple waste’ problem. The flower waste that is produced by temples daily, often lands up in landfills and rivers. To counter that, the good people at Phool collect flowers from temples in Uttar Pradesh, and make organic charcoal-free incense sticks.

From the process to the packaging, everything is biodegradable and waste-free, and makes for a great Diwali gift.

Buy it here

#2 The Second Life

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Image Credit: Instagram, @thesecondlifeindia

The Second Life is a very unique stationery brand, owing to the vision behind the brand. From their journals to accessories, everything is made from either recycled or upcycled materials. They also have ‘sustainability indicators’ on their website which tell you what materials were used to make the products.

For Diwali, they’re running a very special campaign to help people who want to switch to a more sustainable way of life, and you get to pick how much discount you need to be able to comfortably buy their products.

Buy it here

#3 The Burlap People

The Burlap People is a Calcutta-based brand that makes durable and sustainable bags from, you guessed it, burlap material. The brand thrives on everything we need in 2020, all things biodegradable and fair wage.

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Image Credit: Instagram, @theburlappeople

They also have the coolest Diwali hamper in collaboration with a couple of more local brands, to encourage people to gift more sustainably this Diwali.

Buy it here

#4 Toyo Kombucha

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Image Credit: Instagram, @toyokombucha

Guilty of drinking too many carbonated drinks and worried about the calories? This Diwali, gift yourself (and your friends) a healthy habit, with Toyo’s delicious Kombuchas that come in a bunch of flavours. Kombucha is a healthy drink made from fermenting tea, which gives it a slight fizz.

Toyo’s kombuchas have a very light quantity of sugar and they also have zero-sugar options (you can’t tell the difference). The best part is that it’s very affordable and won’t burn a hole your pocket. Check out their Diwali offers, too.

Buy it here

#5 Bare Necessities

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Image Credit: Instagram, @barenecessities_zerowasteindia

Bare Necessities should be your go-to brand if you want to switch to a more sustainable lifestyle (or even otherwise, since it’s 2020 and we’re in a climate crisis). They’ve got really cool starter kits that come with bamboo straws and toothbrushes, and all their soaps, shampoo bars, and toothpastes come in plastic-free packaging.

Buy it here

#6 Manjha

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Image Credit: Instagram, @manjha.shop

Manjha is a brand that believes in making fashion and jewellery more ethical and sustainable. They not only practice fair trade and pay practices, but they also have the most beautiful and aesthetic pieces of clothing and jewellery.

All the clothing on the website is on a clearance sale since and they add new pieces to their jewellery collection every other day.

Buy it here

#7 The Blind Relief Association

Diwali for Delhiites is synonymous with the Diwali mela organised by the Blind Relief Association. While the pandemic may have dampened our spirits, you can still support the organisation by buying and gifting their handmade goodies online. They’ve got candles, diyas, lights, masks, and more.

Buy it here

#8 Mishcat Co

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Image Credit: Instagram, @mishcatco

This brand makes beautiful carpets by upcycling scraps from Sarees, and the designs are so beautiful that it could light up any room. Their patterns and designs are completely unique and no two pieces are ever exactly the same because of their upcycled nature.

Buy it here

#9 Abs By Abhilasha

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Image Credit: Instagram, @absbyabhilasha

If you love all things handmade, and have a sweet spot for tie-and-dye clothing, this small Instagram store will have your heart.

From t-shirts and shirts to flowy dresses, they do it all and their designs range from both subtle to colourful. You can also purchase the cutest scrunchies and live all your Instagram model dreams!

Buy it here

#10 No Nasties

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Image Credit: Instagram, @nonasties

As the name of the brand suggests, they stand for everything that is not nasty. And that applies to their products as well. No Nasties is a slow-fashion brand that does sustainable and long-lasting clothing made from organic cotton.

Buy it here

Social And Lead Image Credit: Manyavar Mohey, Vedant Fashions Pvt. Ltd.