This story is part of Holiday Gift Guide 2020, CNET’s gift picks with expert advice, reviews and recommendations for the latest tech gifts for you and your family.

Black Friday is still one week away, but lucky for us, Amazon’s Black Friday Deals Week kicked off Nov. 20. You’ll find a return to Prime Day pricing on lots of popular gadgets that are available right now, and can expect more discounts to arrive soon. 

If you already have an Alexa-powered device and want to get a jump on your holiday shopping (or pick up a little something for yourself), you can say “Alexa, what are your deals?” to find out more about price drops on things like the new Echo speaker (soon to be on sale for $29) and the Echo Show 8 ($65). 


Alexa is offering early access to some of Amazon’s best early Black Friday deals. One particular great one: The Echo Show 8 for $65. (Ironically, it’s shown here on an Echo Show 5.)

Rick Broida/CNET

But this sale isn’t limited to Amazon items. (For a more complete look at those, see our Amazon Black Friday device deals roundup.) Check below for some solid buys on Roku streamers, Bose headphones, DNA kits and more. As always, these deals are available at the time of this writing, but may expire or sell out.

And remember, Amazon isn’t the only game in town: Get ready for Best Buy’s Black Friday sale (Nov. 22) and Walmart’s Black Friday sale (Nov. 25).

Amazon Black Friday deals available now (or soon)


Finally! We’ve been hoping for a discount on the rarely discounted Mavic Mini, which is a simply fantastic personal drone. This isn’t the lowest price we’ve seen, but it’s definitely the best deal we’ve seen in a while. Same goes for the Fly More Combo, which you can grab for $449 (a $50 savings).

Yes, there’s now a Mavic Mini 2, but it starts at $449. Is it worth the extra $90? That’s your call, but the original is pretty sweet.

Read our DJI Mavic Mini review.


This is the largest discount on record for this new Roomba, which not only navigates your floors with smart sensors but it also empties its own dust bin. (I’m pretty sure this is how Terminators got started.) And here’s a pro tip: Pay with your Amazon Prime Rewards Visa card and you’ll get 10% cash back (instead of the usual 5%). That effectively lops another $39 off the price.

Don’t have that Visa? You should get one, right now, because there’s a $100 Amazon gift card in it for you.


It may be two years old, but the Roku Premiere is still an excellent streamer. It has apps for pretty much every streaming service under the sun, and it slings them all at 4K. The latest version supports HDR, too. Whether there’s a “dumb” TV you’re looking to make smart or an old Roku that’s in need of replacing, it’s hard to beat this all-time-low price.

Prefer a premium Roku experience? The Roku Ultra 2020 is on sale for $70 (save $29). It adds features like Bluetooth streaming and a remote with headphone jack.

You can also get the Roku Streambar for $100, the first time this new soundbar has been discounted. (Read CNET’s Roku Streambar review to learn more.)

Read our Roku Premiere review.

Sarah Tew/CNET

Ebooks: awesome. Reading ebooks on a phone or tablet: less awesome. Good luck settling in with email, Twitter, TikTok and text messages clamoring for your attention. Plus, those screens aren’t too easy on the eyes. That’s why I’m a big believer in a dedicated e-reader. The entry-level Kindle is superb, with an integrated light and improved design.

Read our Kindle 2019 review.


This powerful pair was previously priced at $275; at $150, it’s a match of Amazon’s Prime Day deal. CNET hasn’t reviewed the Video Doorbell 3, but the Video Doorbell 3 Plus review tells you everything you need to know. As for the Echo Show 5, it’s a nightstand-friendly smart screen packed with Alexa goodness.

Read our Echo Show 5 review.

Chris Monroe/CNET

“Wait for a sale.” That was the conclusion of CNET’s Echo Dot 2020 review, which praised the design and sound quality of the new model but rightly noted that Amazon’s mini smart speakers go on sale all the time. This, however, is actually the first time it’s happening; during Prime Day, Amazon discounted only the previous-gen Dot. 

Note that you’ll also be able to buy the Echo Dot with Clock for $39, also discounted for the first time, also $21 off.

Read our Echo Dot 2020 review.

David Carnoy/CNET

Another Prime Day rerun, the Fire HD 10 is an absolute steal at this price. Among the highlights: a big, sharp screen; expandable storage; a USB-C connector; and a speed boost over the previous-gen model. It may be a while before we see this model get discounted this much again.

Read our Fire HD 10 review.


It’s only $10 off, and we’ve seen a couple other 32-inch TVs dip to just $100, but this is still a tie for the lowest price to date on this new-for-2020 Toshiba.

Powered by Amazon’s Fire TV UI — not our favorite, but still solid at slinging all your favorite services — it includes a voice-controlled remote with built-in Alexa smarts. The screen resolution tops out at 720p, but that’s totally fine for this size.

Sarah Tew/CNET

Available only in Arctic White at this price, the Bose 700 was dubbed CNET’s “top noise-canceling headphone” last year. It originally sold for $400, but has been hanging out at $379 more recently. At $299, this ties the lowest price on record. 

Read our Bose 700 review.

Vanessa Hand Orellana/CNET

New for 2020, the Apple Watch SE is the middle child of the Apple Watch lineup. It’s got the same basic design as the Series 6, but lacks that model’s always-on display, ECG functionality and oxygen saturation measurements.

The 40mm and 44mm models run $279 and $309 at the Apple Store — and have been marked as low as $229 and $259 during previous early Black Friday sales. If you see higher prices, be patient: Those deals will likely return.

Read our Apple Watch SE review.


Amazon is following Target’s lead with a “Buy two, get one free” gaming sale. Fair warning, though: The good stuff is going fast.

Ian Knighton/CNET

In CNET’s hands-on tests, we found AncestryDNA to offer the best integration of DNA analysis and historical research. And now the service is on sale for more than half off.

Read our analysis of DNA test services.

Want to score some great tips for Black Friday shopping? Look no further than this episode of the Cheapskate Show podcast:

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Watch this:

How to win Black Friday in 2020


CNET’s Cheapskate scours the web for great deals on tech products and much more. For the latest deals and updates, follow him on Facebook and Twitter. You can also sign up for deal texts delivered right to your phone. Find more great buys on the CNET Deals page and check out our CNET Coupons page for the latest Walmart discount codes, eBay coupons, Samsung promo codes and even more from hundreds of other online stores. Questions about the Cheapskate blog? Answers live on our FAQ page.

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