Everything you need to know about the ever popular Liberty Beauty Advent Calendar. (Liberty London)

Everything you need to know about the ever popular Liberty Beauty Advent Calendar. (Liberty London)

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Christmas is always more festive with a sprinkle of Liberty London, whether it’s checking out their Christmas shop section, visiting when all the Christmas decorations and lights are up on – and inside – the iconic building, buying gifts online, or treating yourself to their annual Beauty Advent Calendar. 

This year The Liberty Beauty Advent Calendar is back, and it means business, as it contains over £840 worth of beauty buys inside to make your countdown to Christmas all the more glamorous.

The Liberty Beauty Advent Calendar has been a sell-out success for years, and had queues spanning the store and beyond, with shoppers trying to get their hands on the highly coveted item as soon as the calendar drops. 

What’s inside the 2021 beauty advent calendar

This coveted Christmas countdown will no doubt be a huge hit with shoppers once again, as it houses 25 beauty must-haves behind its doors. 

There is a mix of 19 full sized products, miniature must-haves, as well as a voucher to spend at Liberty, plus one lucky shopper will find a single Golden Ticket inside, worth £5000 to spend at Liberty. 

Big brands across make-up, skincare, wellness and hair care are inside the advent calendar, including Olaplex, 111Skin, Le Labo, Vilhelm Parfumerie, Augustinus Bader, and many more. 

The ultimate Christmas treat comes in the form of Liberty's Beauty Advent Calendar 2021. (Liberty London)

The ultimate Christmas treat comes in the form of Liberty’s Beauty Advent Calendar 2021. (Liberty London)

£225 (Worth £840) at Liberty London

The Liberty Beauty Advent Calendar launched in 2014, but has been the fastest selling product in almost 150 years at Liberty, so you will not want to miss out. 

It retails for £225 but contains £840 worth of goodies inside, which is the most expensive contents list to date. Last year the calendar included £789 worth of products, while in 2019 it was just over £600.

Plus, this year, there will be a single Golden Ticket up for grabs, hidden inside one calendar – the lucky winner of which will get £5,000 to spend at Liberty.

A full list of what is inside (for those who don’t mind spoilers): 

  • Uoma Beauty Drama bomb Extreme volume Mascara Mini in Black

  • Le Labo Another 13 Eau De Parfum 

  • Olaplex No 3 Hair Perfector 

  • Votary brightening Hyaluronic Serum 

  • Davines Momo Conditioner

  • Augustinus Bader The Rich Cream Vegan

  • QMS Medicosmetics Intensive Eye Care Cream 

  • Dr Sebagh Serum Repair 

  • Aromatherapy Associates Clear Mind Roller Ball 

  • Dr Sebagh Serum Repair 

  • MALIN+GOETZ Lip Moisturiser 

  • Ren Clean Skincare Ready Steady Glow Daily AHA Tonic

  • Dermalogica Multivitamin Power Firm 

  • Surratt Expressioniste Brow Pomade 

  • Lixirskin Universal Emulsion 

  • Liberty £15 Gift Voucher

  • Omorovicza Perfecting Lip Balm 

  • Suzanne Kaufmann Mallow Blossom Bath 

  • Hair By Sam McKnight Happy Endings Nourishing Balm 

  • Trish McEvoy Beauty Booster Moisture Stick 

  • Frank Body Charcoal Face Cleanser

  • Vilhelm Parfumerie Dear Polly, Morning Chess + Mango Skin Eau De Parfum

  • Olverum Bath Oil 

  • 111Skin Hyaluronic Acid Aqua Booster 

  • Decree SOS Revitalising Eye Mask 

  • Liberty Starburst Print Small Wash Bag 

When will it be released?


Mark your calendars and set an alarm on your phone as the coveted product will be launching on 6th October from midnight online.

Watch: What are the best bargain beauty products

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