The humble product page continues to be the primary gateway to a shopper’s purse. Yet, if that’s true, why isn’t more time spent improving them – and indeed, where would you even start? In this post, I will discuss the fundamental characteristics of high-performing product pages, how you can align […]
Read Time : 12 Minutes
11 features all great product pages have in common and how to apply them to your product page | ClickThrough Marketing | Open Mic
The humble product page continues to be the primary gateway to a shopper’s purse. Yet, if that’s true, why isn’t more time spent improving them – and indeed, where would you even start? In this post, I will discuss the fundamental characteristics of high-performing product pages, how you can align […]
Read Time : 10 Minutes
Here are 7 types of images every eCommerce brand needs | Depositphotos | Open Mic
At a time when most companies have switched to eCommerce and consumers have to make choices based on what they see on the web, the selection of relevant, high-quality visuals is a key for success. Why, you ask? Because, according to a much-cited statistic, 63% of people believe that photographs […]
Read Time : 6 Minutes
What martech lessons we can learn from Tesla’s touchless car delivery | Widen | Open Mic
In 2021, you can get takeout from ghost kitchens, purchase the same outfit as your Snapchat Bitmoji, and order a Tesla Model S online with touchless delivery. These socially distant customer experiences might sound intimidating to design, but they all rely on three foundational elements. Each one starts with digital […]
Read Time : 5 Minutes
Try out ‘problem framing’ and ‘design sprints’ sessions with Kyan’s free taster workshops. | Kyan | Open Mic
It’s no secret that sprints have radically changed the way we work with our clients. This is the same for many teams the world over too, and the beauty of the design sprint in particular is the flexibility to be able to make it your own. Our ‘Kyan flavour’ isn’t […]