ST. PAUL — The National Hockey League (NHL) and adidas today unveiled the adidas Reverse Retro ADIZERO Authentic jerseys for all 31 NHL teams, including the Minnesota Wild, marking the first time in League history that all 31 teams have participated in a League-wide alternate jersey program.
The Minnesota Wild Reverse Retro Jersey is a unique combination of the North Stars’ 1978 jersey with the current Minnesota Wild crest. This Reverse Retro jersey is the first time the beloved North Stars green and gold colorway has been worn by the Minnesota Wild, complete with era-specific drop-shadow numbers. Legends in the North Stars organization including Mike Modano wore these colors while playing in the Twin cities.
Each team will wear the adidas Reverse Retro ADIZERO Authentic jersey in multiple games during the 2020-21 NHL season with special head-to-head matchups featuring exciting and renewed rivalries – both old and new – the league will announce at a later date.
“We are thrilled that our Reverse Retro adidas jersey honors Minnesota’s first NHL team, the North Stars. While we’ve worked hard to build a distinct brand for the Wild, we have always looked for creative and appropriate ways to recognize the North Stars’ history in the State of Hockey,” said John Maher, Senior Brand Advisor. “We understand that many of our fans’ first NHL experience was cheering on the green and gold. These Reverse Retro games will be a fun accompaniment to the coming season.”
The adidas Reverse Retro program creates a new formula to showcase the passion of the fans. The overarching design theme during adidas’ two-year-long process was to mine each team’s jersey archive and team colors, remixing them to create something new and never seen before. With that in mind, adidas created uniquely distinct and desirable jerseys that incorporated inverted team colors.
Fans can pre-order the new Minnesota Wild adidas Reverse Retro ADIZERO Authentic jersey online at hockeylodge.com and at both Minnesota Wild Hockey Lodge stores located at Xcel Energy Center and Southdale Mall. Fans that pre-order the new Wild Reverse Retro jersey will be able to have them shipped or made available for pick up from The Hockey Lodge beginning Dec. 1. Customized jerseys will require additional processing time, depending on the order. The Wild Reverse Retro jersey will be on sale exclusively at The Hockey Lodge, Dec. 1-5.
The Minnesota Wild Hockey Lodge locations will also carry the Reverse Retro design in knit hats and hoodies beginning Dec. 1. A limited-edition ’47 branded baseball hat, designed by Wild forward Zach Parise, featuring the North Stars colors is also available online and in stores now.
adidas is a global designer and developer of athletic and lifestyle footwear, apparel, and accessories with the mission to be the best sports brand in the world. As an innovation and design leader, adidas engineers the best in high-performance products to make athletes better, faster, and stronger and creates a range of classic and fresh lifestyle and high-fashion lines.